Amnesty International

Agency: Ogilvy & Mather Frankfurt
Chief Creative Officer: Stephan Vogel
Creative Team: Christian Kuzman, myself

The work Amnesty International does is vitally important. They risk their lives to shine a light on injustice, helping the world understand who needs help.

This print campaign takes the above thought to heart, transforming Amnesty’s own logo into a suffering victim. Only because the Amnesty flame is present, do we see the victim. 

It won silver at the 2015 London International Awards

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